Case Studies
Logitech media and influencer kits
Objective
The objective was to support the regular launch of Logitech's new gaming accessories and devices through engaging media and creator kits. The initiative aimed to strengthen relationships with key influencers and content creators while increasing awareness of newly introduced products.
Approach
THC & Partners designed, produced, and distributed customised media and creator kits featuring promotional gifts and product demonstrations. These kits were delivered to selected influencers as part of broader relationship-building campaigns that supported Logitech's ongoing product launches and engagement with the gaming community.
Result
The campaign delivered tailored media and creator kits to key influencers, providing opportunities to experience Logitech's latest accessories and devices. These initiatives supported ongoing relationship-building efforts and helped maintain engagement with influential members of the gaming and media communities.
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